PERAN COUNTRY OF ORIGIN PADA PEMBENTUKAN BRAND EQUITY. Jurnal Analisis Bisnis Ekonomi, [S. l.], v. 17, n. 1, p. 19–31, 2019. DOI: 10.31603/bisnisekonomi.v17i1.2739. Disponível em: https://coba.unimma.ac.id/bisnisekonomi/article/view/2739. Acesso em: 30 sep. 2026.